Event Marketing and Operations

Organising events

How to Write an Event Business Plan: A Complete Guide
Events need to prove their worth to get funding. Without an event business plan, your idea may not find support. An event business plan helps you focus on the purpose and goals of the event.
Best practice guidelines for event delivery in Queensland
The guidelines are targeted toward medium sized events, but could be used for most kinds of events.
Queensland events guide
Staging your event at the best address on earth.
Event stallholders - obtaining a food business licence
Consider if you may require a food business licence from Moreton Bay Regional Council.
Organising an activity/event - public space permits
The Moreton Bay Region has many scenic locations open to the public for event hosting. Council regulates these events to make sure they are carried out safely and are considerate of other residents and visitors.

Making events accessible and inclusive

1 in 5 Australians has a verified disability, as such, event organisers need to consider operational elements of event delivery to ensure everyone in the community can participate.

Many operational (and marketing) considerations for a more accessible and inclusive event (including business events!), actually have little or no cost.

Access Guides for Events
Creating inclusive and accessible events
Queensland Government resource provides advice on organising accessible and inclusive celebrations, events, and engagement activities.
Venue Event Accessibility Checklist
Developed by the Australian Federation of Disability Organisations
Venue Access Information
Guide for including website content for people with disabilities.

Welcome to Country or an Acknowledgement of Country

As you plan your event, you maybe thinking about including a Welcome to Country or an Acknowledgement of Country. It’s important to understand what these are and what the difference is between the two. Knowing this helps us understand why these practices continue today.

These practices aren’t new – they’ve been part of First Nations cultures across this continent for many thousands of years and are of great significance to many First Nations people.

Referenced from Australians Together.

Acknowledgement of Country
An Acknowledgement of Country is a statement that shows awareness of and respect for Traditional Custodians of the land you’re on and their long and continuing relationship with the land. Unlike a Welcome to Country, it can be delivered by a First Nations person or non-Indigenous person.
Welcome to Country
A Welcome to Country is a ceremony performed by Traditional Custodians to welcome visitors to their ancestral land. It can only be done by Traditional Custodians of the land you're on. If no Traditional Custodian is available, a First Nations person from a different nation, or a non-Indigenous person, may do an Acknowledgement of Country instead. A Welcome to Country usually takes place at the beginning of an event. The ceremony can take many forms, including singing, dancing, smoking ceremonies or a speech, depending on the particular culture of Traditional Custodians. Referenced from Australians Together.

Stay up to date

Subscribe to our newsletter